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Case intro
For Sojubar, we developed a social content strategy that brings the complete Korean evening experience to life.
Location: Rotterdam, Brussel
Duration: 1 Week
Challenges
- Tight Timeline: All videos needed to be captured, edited, and delivered within 1 week.
- Real-World Vibe: Capturing the world of music, games, shared dining, banchan, and the soju rituals. translated into short, impactful videos.
Together with the creative team, we developed a moodboard, four targeted video concepts, detailed story flows, and a technical approach After a feedback round, we translated everything into a complete shot list in Milanote and a professional call sheet, ensuring the shoot day ran smoothly and efficiently.
Results
By capturing the full Korean experience, music, rituals, shared dishes and energy. We helped Sojubar create a digital identity that feels as vibrant as the venue itself. The videos resonated with their audience, leading to higher engagement and a clear lift in brand perception. Most importantly, new guests arrived saying they came “because of the videos,” proving the power of authentic, cinematic storytelling.
” Stunning product shots that elevated our brand. They understood our vision and nailed every detail. Professional and efficient. “
CTO
Miguel V. Stanton